From Startup to Brand-Building Powerhouse: How Creatiq Media & Visuals Are Redefining the Creative Service Model




 The Indian creative economy is booming — but scattered. A brand may need five different agencies to handle its content, editing, social media, PR, and visual storytelling. That fragmentation slows growth and inflates cost — exactly the problem Creatiq Media and Creatiq Visuals are solving.

Founded by three young entrepreneurs under the umbrella of Expantra Tech Pvt. Ltd., Creatiq is a hybrid creative and marketing company designed to offer end-to-end brand solutions. Their edge? Strategy and execution under one roof — backed by a lean, dedicated team of editors, marketers, designers, and strategists.

And they’re doing it all while two out of the three founders are still in college.


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🧠 The Business Behind the Brand

Unlike traditional agencies that focus only on services, Creatiq operates as a multi-brand ecosystem, with structured verticals:

Creatiq Media: Handles digital marketing, content planning, brand positioning, ad creative, social media management, and digital PR (including press releases and founder features).

Creatiq Visuals: Focuses on video editing, reels, podcast post-production, motion graphics, and visual storytelling assets for creators and companies.


> “Most founders don’t fail because of a bad product — they fail because no one knows their story. That’s where branding and content come in. We help founders go from startup to standout,” says Kazi Abu Ansari, CEO of Creatiq.




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🔍 What Makes Creatiq Different?

In a market flooded with freelance designers and agency clones, Creatiq has created a new model — merging the speed of a startup with the quality of an agency, and the structure of a tech company.

Here’s how:

Everything under one roof — content, visuals, PR, campaigns

Fast delivery — with lean internal processes and live client feedback

Affordable scaling — monthly retainer packages for growing brands


And they’re not building this with VC money. They’re bootstrapped and profitable, with a clear revenue plan.

> “Anyone can build a company today, but turning it into a brand? That’s where most fail — not by fault, but by poor branding. At Creatiq Media & Visuals, we bridge that gap and turn founders into unforgettable brands,” Kazi adds.




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📊 Market Position & Revenue Vision

Creatiq isn’t chasing unicorn status — they’re focused on sustainable growth and service excellence.

Their current business model includes:

Local business branding packages (social media + visuals)

Editing subscription plans for creators and agencies

Brand & marketing retainers (3–6 month terms)

Founder PR bundles including content + media placement


Their target audience includes:

Startups and solopreneurs in Tier 2–3 cities

Local businesses (restaurants, cafes, clinics, coaching centers)

Creators and influencers (video editing + story packaging)

International small businesses seeking affordable creative partners


The company is aiming for ₹20 lakh/month in recurring revenue by scaling smart:

50–100 happy monthly clients

Multiple team pods working simultaneously

Efficient SOPs and cloud-based workflows (Notion, Trello, Canva Pro)


> “A company is easy to start. A brand is built. We help you do both — the Creatiq way,” says Sk Sahonwaj, CFO of the company.




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👨‍💻 Internal Operations & Team Culture

The Creatiq team currently runs on a core + contract model:

A full-time core of 6–8 team members (content, visual, account leads)

A flexible bench of freelancers and editors for overflow work

Weekly reviews, live feedback loops, and creative training


Their internal culture encourages:

Cross-skilling — marketers learn editing, editors learn brand strategy

Rapid client feedback — most revisions happen in 24 hours

Youth-first hiring — empowering students, interns, and Gen-Z creatives


> “We built this company to move fast, learn constantly, and serve better — not to look corporate, but to be effective,” adds Anish Ghosh, CHRO and co-founder.




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🔭 Expansion & What’s Next

Creatiq isn’t slowing down. In the next 6–12 months, they plan to:

Launch Creatiq Clothes, a merchandising sub-brand for corporate and creative t-shirt printing

Expand their international editing client base

Set up a small in-house shoot studio for product visuals and podcast production

Hire additional vertical leads for media & visuals wings


Backed by support from the Brainware University Incubation Center, they also plan to offer internships and placement support for students with creative aspirations — closing the loop between education and execution.


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🔚 Final Thoughts

In a world where digital noise is rising, Creatiq is building clarity — turning scattered services into seamless storytelling, and helping startups evolve into brands that last.

Their unique approach, student-led mindset, and cross-platform strategy execution make them a model for India’s modern creative economy — where age doesn’t define value, and lean doesn’t mean small.



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